When the New Year comes around, it always brings a host of new opportunities to better ourselves and the world around us. But what about our eCommerce businesses and our livelihoods? If you have been wanting them to grow, surely, they deserve some of this positive New Year energy too. With this in mind, here are some of the sustainable packaging trends that are sure to be big in 2022.
Innovation in Sustainability for Packaging
Design innovations are expected to be the big thing for next year as the demand for plastic-free, reusable, and recyclable packaging is growing. This is building on the back of the trend that has appeared the last few years as consumers are demanding more from brands in a stand against waste. If you decide to switch to sustainable packaging, not only will you protect the environment, but your business will be sending out a message that it's working towards a positive and greener future. The UK’s Plastic Packaging Tax, which is set to take effect from April 2022, will have a huge impact on the types of packaging materials that will be on the shelves and heading to our doorsteps over the next few months in order to avoid being taxed.
At the moment, there is a cardboard shortage and this is forcing businesses to think outside the (cardboard) box! This has resulted in a search for sustainable material for packaging that is abundant. Many have discovered that they can adopt a returnable packaging solution in the fulfilment operation. This has been a huge success as it has simplified the returns process and helped with the return of unwanted goods.
Minimalist Ecommerce Packaging Designs
Have you ever wondered how you can make your product stand out more? Minimalist packaging is about being clean, uncomplicated, but effective. Creating a simple, yet sustainable packaging design to hug the customer as soon as they get it. This requires bespoke eCommerce packaging that is unique to your brand. If carried out correctly, it is an infallible way to ensure that your brand gets noticed and remembered.
At first glance, this name might throw you off but it is not about putting pop-ups in the openings of your boxes. Thanks to track and trace, the QR code has become a recurring trope in our lives. This has created further opportunities for eCommerce packaging. Using a QR code on your packaging is an easy, engaging, and effective way to provide further information about your products. Not only does it provide customers with a quick way to view information about your product, but it can also be used to bring up helpful tips; ranging from how-to videos to full manuals. What’s more, interactive packaging reduces additional physical packaging features like instruction manuals or guides.
The Continued Rise of Ecommerce Packaging
The eCommerce industry has seen enormous growth since the pandemic and lockdowns began. This need to have everything delivered has made sure that customers are expecting a flawless eCommerce experience. This is everything from making their order to getting their goods. If you want your business to succeed in the growing eCommerce market, you need to ensure that your business is up to the job. You need to ensure that your eCommerce solutions, including your sustainable packaging, is up to the task.
Maximise Impact by Switching to Diamondbox's Ecommerce Packaging Today
Discover how DiamondBox can help you maximise the impact of your eCommerce packaging by clicking here. Alternatively, you can contact a member of our team today either by using our quick and easy contact form below or by getting in touch with our team today on 0121 505 2211 or by emailing us at email@example.com. We look forward to hearing from you.